There's something so deliciously entertaining about J-pop, especially from the perspective of American pop culture. In contrast to our cynicism, gangsta materialism, and irony, Japanese musical idols are unapologetically cavity-inducing. There's no sense of self-conscious satire or parody; this is bouncy, effervescent, and bubblegum fun.
The latest PV (that stands for "promotional video," another indication of its complete commercialism) by Japanese pop sensation Koda Kumi, this little ditty follows Kumi's "sexy" and "cutie" alter-egos as they galivant through a pastel colored comic book world. Even her attempts at sexiness come across as only rated PG -- and she's supposed to be the Britney Spears of the rising sun. Speech bubbles and adorable attempts at Engrish abound.
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